Instax Wide vs Polaroid Go Film: Which Instant Format Fits?
By Firstcall Photographic | Published: 2026-11-02
Category: Comparisons
Compare Instax Wide and Polaroid Go instant film by image shape, camera compatibility and cost per shot. See which format suits your shooting style before you buy.
Quick answer
Choose Instax Wide if you want large landscape prints from an Instax Wide camera; choose Polaroid Go film if you own a Polaroid Go and prefer pocket-sized square shots. The formats are not interchangeable, so your camera decides first.
Format compatibility is the first decision
Instax Wide film only fits Instax Wide cameras, and Polaroid Go film only fits the Polaroid Go camera. Neither film can be trimmed or adapted to the other system, so check your camera body before comparing image quality or price. If you are choosing a camera as well as film, decide which print shape you actually want to carry and share.
Print shape changes how you compose
Instax Wide produces an oblong landscape image, which suits group shots, horizons and scenes where width matters. Polaroid Go produces a small square image, which encourages tighter framing and works well for portraits and close-up details. The trade-off is that a wide print shows more context but takes up more space in a bag or album, while a Go print is easy to carry but leaves less room for background detail.
Cost per print and pack size
The Instax Wide Colour ISO 800 Twin Pack and the Polaroid Go Colour Film Twin Pack are both supplied as twin packs, but they contain different numbers of photos. Polaroid Go's twin pack is listed as 16 photos, while the Instax Wide twin pack's photo count is not stated in the supplied catalog information, so check the pack before assuming a per-shot cost. Price alone is not a fair comparison until you know how many prints each pack yields.
Trade-offs to weigh before you buy
- Camera lock-in: Instax Wide film fits only Instax Wide cameras; Polaroid Go film fits only the Polaroid Go. Confirm your camera model before ordering either pack. No adapter exists between these two formats.
- Print size and shape: Instax Wide gives an oblong landscape print for scenes and groups; Polaroid Go gives a 47x46mm square print for tight, pocketable shots. Decide whether width or portability matters more to your shooting.
- Pack value: Polaroid Go's twin pack is listed as 16 photos. The Instax Wide twin pack's photo count is not supplied, so compare price per print only after checking the pack quantity. A lower pack price does not always mean a lower cost per photo.
Product facts at a glance
- Fujifilm Instax Wide Colour ISO 800 Twin Pack: Easy-load cartridge for Instax Wide cameras, producing landscape-format instant prints. The cartridge design makes reloading straightforward, and the wide shape is the main reason to choose this system.
Fujifilm Instax Wide Colour ISO 800 Twin Pack - Polaroid Go Colour Film Twin Pack: Colour film double pack with 16 photos, ASA 640, for Polaroid Go cameras only; image size 47x46mm. The small square image and fixed pack size suit pocket carry and predictable shooting budgets.
Polaroid Go Colour Film Twin Pack
Which format fits you?
Best for
- Photographers who already own an Instax Wide camera and want landscape prints
- Shooters who prioritise a larger print for group scenes and display
Not for
- Owners of the Polaroid Go camera, who need Polaroid Go film
- Buyers who want the smallest possible prints and pocket carry
